Ellasie Review Standards

Medical Review Policy

Ellasie uses a risk-based review model. Selected health-related educational pages, articles and product-content sections may receive medical or scientific review when the topic and level of risk warrant additional professional oversight.

Only content displaying a named review label and genuine review date should be understood as medically or scientifically reviewed. The reviewer named on that page is the authoritative record for that specific revision.

Policy owner: Ellasie Editorial Team Last updated: 24 July 2026 Applies to English-source content

What this policy means in practice

Ellasie does not claim that every page, product description, campaign or social post has received professional review. All substantial educational content should receive editorial oversight, while medical, scientific and regulatory checks are assigned according to subject matter, potential consumer impact and the claims being made.

Four different types of review

These functions overlap, but they are not the same. A page should describe the review it actually received rather than using “medical review” as a general trust badge.

Editorial

Editorial review

Checks clarity, structure, grammar, source presentation, internal links, consistency, reader usefulness and separation between education and commercial promotion.

Scientific

Scientific review

Checks research interpretation, ingredient context, formulation logic, mechanism claims, evidence limitations and whether conclusions match the available data.

Medical

Medical review

Checks clinically relevant accuracy, diagnosis and treatment boundaries, safety information, referral advice and whether content could encourage inappropriate self-treatment.

Regulatory

Regulatory review

Checks commercial wording, advertising claims, required qualifications and whether supplement communications remain within applicable UK rules and authorised-claim boundaries.

A regulatory check is not a medical review, and a scientific review is not automatically a clinical review. The review label should match the work performed.

How Ellasie decides what needs additional review

Review priority is based on risk and relevance, not page length or sales importance.

1

Symptoms, diagnosis or treatment boundaries

Content that could influence whether someone self-treats, delays care or misunderstands an established clinical treatment receives higher scrutiny.

2

Safety and vulnerable circumstances

Pregnancy, breastfeeding, medicines, serious illness, surgery, adverse effects and referral guidance increase the need for appropriate professional oversight.

3

Scientific or formulation interpretation

Pages explaining ingredients, mechanisms, dosage logic or research conclusions may require scientific review by someone with relevant subject expertise.

4

Commercial health claims

Product-content sections and promotional claims require separate regulatory scrutiny and may also need scientific or medical review depending on the wording.

No review badge should be inferred from the page type alone. A blog article, pillar page or product page is reviewed only when its own visible attribution says so.

The review workflow

The workflow creates a record of what was reviewed, by whom and for which revision.

Scope and risk assessment

The editorial team identifies the intended reader, topic, claims, safety issues and commercial context. This determines whether editorial review alone is sufficient or whether scientific, medical or regulatory review is also required.

Drafting and editorial source check

The draft is checked for clarity, source quality, fair representation of evidence, practical usefulness, appropriate internal links and separation between educational conclusions and product promotion.

The broader creation and sourcing process is explained in the Editorial Policy.

Reviewer assignment

A reviewer is selected according to relevant qualifications and subject expertise. The same reviewer is not presumed suitable for every clinical, scientific, formulation or regulatory topic.

Specialist assessment

The reviewer assesses the sections within their remit. This can include evidence interpretation, terminology, claim proportionality, treatment boundaries, contraindications, medicine interactions and when professional care should be recommended.

Revision and resolution

Unsupported or misleading wording is corrected or removed. Material disagreements are not hidden behind softer marketing language. Substantial changes may be returned to the reviewer for another round.

Approval, attribution and publication

Only after the relevant review is complete may the page display the matching label, reviewer name and review date. The attribution applies to that version of the page, not every future revision.

Monitoring, correction and re-review

Material updates, new safety guidance, formulation changes, significant evidence developments or a substantiated reader correction can trigger reassessment. The review label may be removed until the updated version is approved.

What each visible review status means

These labels should be interpreted literally.

Editorially reviewed

Human editorial oversight completed

The page has been checked for clarity, sourcing, structure and responsible commercial separation. It does not imply specialist medical or scientific approval.

Scientifically reviewed

Relevant scientific material assessed

A named reviewer with suitable scientific expertise assessed the evidence, ingredient or formulation content within the stated scope.

Medically reviewed

Clinical boundaries and safety assessed

A named, appropriately qualified healthcare professional reviewed the clinically relevant content for the version and date displayed.

No specialist badge

No medical or scientific review should be assumed

The absence of a specialist badge means readers should not infer that a medical or scientific reviewer approved that page.

An “updated” date is not the same as a review date. Minor formatting, spelling or link corrections may change a page without requiring a new specialist review.

Reviewer expertise and accountability

The reviewer named on each page must have expertise relevant to the material they assessed.

Current scientific review structure

Ellasie currently works with Dr Nurten Abaci Kaplan as its active Scientific Review Lead for selected supplement science, natural-product, ingredient and formulation content.

Her role should not be interpreted as blanket clinical approval of every Ellasie page or every brand statement. Read her qualifications and defined role on the Dr Nurten Abaci Kaplan profile.

Clinical review

Content involving diagnosis, treatment, clinical safety or referral boundaries may require review by an appropriately qualified healthcare professional whose expertise fits the topic.

The current review structure, role definitions and active reviewer information are maintained on the Scientific Review and Advisory Standards page.

Compensation and independence: reviewers may be paid for professional time and expertise. Payment is for the work performed and is not based on sales, a positive conclusion or automatic endorsement.

Corrections, material changes and re-review

Trust depends on preserving the connection between a reviewer’s approval and the version they actually assessed.

Changes that normally require reassessment

  • A new diagnosis, treatment or safety statement
  • A changed conclusion about whether an intervention works
  • A new dosage, interaction or contraindication statement
  • A substantial rewrite of the reviewed sections
  • A product reformulation that affects the content
  • New authoritative guidance that changes the advice

Changes that may not require reassessment

  • Spelling, grammar or punctuation corrections
  • Layout and accessibility improvements
  • Repairing a broken link without changing the conclusion
  • Updating navigation or breadcrumb wording
  • Adding a clearer source citation for an unchanged statement

How reported errors are handled

Readers can report a possible error through the Ellasie contact page. Include the page URL, the wording in question and any source that helps explain the concern.

The editorial team assesses the report and escalates it when specialist input is needed. A material correction can result in immediate wording changes, temporary removal of a review badge, a new review date or a fuller re-review.

A publication date or review date is changed only when the underlying update justifies it. Ellasie does not refresh dates solely to make older content appear newly reviewed.

What professional review does not mean

Review strengthens content quality, but it does not remove uncertainty or replace individual care.

It is not personal medical advice

A reviewed page cannot account for an individual’s diagnosis, medicines, pregnancy, allergies, test results or medical history.

It is not a product guarantee

Review does not guarantee that a supplement will work, be suitable for every person or produce the same result outside the conditions studied.

It is not blanket brand endorsement

A reviewer’s name on one page does not imply endorsement of every Ellasie product, advertisement, social post or future claim.

It is separate from product testing

Content review assesses communication and evidence. Manufacturing documents, specifications and laboratory checks are addressed separately on Testing and Quality.

Seek professional care when needed. Persistent, severe, recurrent, pregnancy-related or otherwise concerning symptoms should not be managed solely through website content or supplements.

Frequently asked questions

Is every Ellasie health page medically reviewed?
No. Ellasie uses a risk-based model. Only a page that displays a named medical-review label and genuine review date should be understood as medically reviewed.
What is the difference between medical and scientific review?
Scientific review focuses on research interpretation, ingredients, mechanisms, evidence and formulation context. Medical review focuses on clinical accuracy, diagnosis and treatment boundaries, safety and when professional care is needed.
Who is Ellasie’s current Scientific Review Lead?
Dr Nurten Abaci Kaplan currently supports selected supplement science, natural-product, ingredient and formulation content. Her role does not amount to blanket clinical review or endorsement of every Ellasie page.
Does a reviewed page guarantee that a supplement works?
No. Review checks whether communication is accurate and proportionate. It does not guarantee an individual outcome, suitability or effectiveness for every person.
Does the reviewer write the page?
Not necessarily. A reviewer may assess a draft written by the editorial team and request revisions. The page should distinguish the writer from the medical or scientific reviewer.
What happens after a major content rewrite?
If the reviewed conclusions, claims, safety information or treatment boundaries change materially, the page should be reassessed. The previous badge may be removed until the revised content is approved.
Are reviewers paid?
Reviewers may be compensated for their professional time and expertise. Compensation is not based on sales, a positive conclusion or automatic endorsement.
How can I report a possible error?
Use the Ellasie contact page and include the URL, the wording in question and any supporting source. The editorial team will assess the concern and obtain specialist input where needed.

Questions about this policy?

Use the Ellasie contact page for questions about review status, corrections or the process described here.

For personal symptoms, diagnosis, treatment, medication or supplement suitability, contact a qualified healthcare professional.